How Much Does Cybersecurity Cost for a Small Business?
A practical breakdown of small business cybersecurity spending across tools, services and training, with real list prices and a budget template you can adapt.
Small business cybersecurity cost depends on headcount, data sensitivity and how much you outsource. Core tools are usually priced per user per month: endpoint protection can start around $3, business password managers around $4 to $9, and computer backup around $99 per computer per year. Managed services, training and cyber insurance are quoted separately. Budget by tools, services and training.
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“How much should we spend on security?” is one of the hardest questions a small business owner can ask, because the honest answer is “it depends.” But “it depends” doesn’t help you write a budget.
This guide breaks cybersecurity spending into 3 buckets you can actually price: tools, services and training. It explains how each one is usually billed, shows real list prices where vendors publish them and gives you a template to estimate your own number. Prices change often, so treat every figure here as a starting point and check current vendor pages before you buy.
What drives the cost of cybersecurity
Before you look at prices, understand the 5 factors that move your number up or down:
- Headcount and devices. Most security tools are billed per user or per device, so a 5-person office and a 50-person office have very different bills.
- The data you hold. Payment card data, health information, tax records and customer financial data raise both your risk and your compliance obligations.
- Compliance requirements. Rules such as the FTC Safeguards Rule for many financial businesses, HIPAA for health data and PCI DSS for card payments can require specific controls, documentation and testing.
- Do-it-yourself vs outsourced. Doing it yourself costs less cash but more of your time. Managed providers cost more but bring expertise and monitoring.
- What you already pay for. Many business software subscriptions already include security features you may not be using.
The last point matters more than most owners realize. Your first budget step should be finding what’s already included.
Bucket 1: security tools
Tools are the software and hardware that do the protecting. Most are subscriptions.
Endpoint protection
Endpoint protection (antivirus plus detection and response) runs on every laptop and desktop. Windows includes Microsoft Defender Antivirus at no extra charge. Business-grade products add central management, alerts and response tools. As an example of list pricing, Microsoft lists Defender for Business as a standalone product at $3.00 per user per month, paid yearly.
Productivity suites with security built in
Your email and office suite may already cover several tools. Microsoft 365 Business Premium, listed at $22.00 per user per month on an annual plan, includes Defender for Business and Intune Plan 1 device management. If you’re already paying for a lower tier, upgrading can be cheaper than buying separate tools. Google Workspace plans also include security controls that vary by tier.
Password managers
A business password manager is one of the best-value tools you can buy. Published list prices for business plans, billed annually, include Bitwarden Teams at $4 and Enterprise at $6 per user per month, and 1Password Business at $8.99 per user per month. Smaller team bundles are sometimes available.
Backup
Backups are your recovery plan for ransomware and hardware failure. Pricing models include per computer, per user or per terabyte stored. For example, Backblaze lists its Business Backup at $99 per computer per year. Backups for Microsoft 365 or Google Workspace data, servers and line-of-business apps are usually priced separately.
Network security
Your firewall may be the router you already have, or a dedicated business firewall bought as hardware plus an annual subscription for updates and security features. Replacing an unsupported router or firewall is a common one-time cost. Our guide to what a firewall is explains what a small office actually needs.
Free tools worth using
Some valuable security tools cost nothing:
- Multifactor authentication built into email, banking and cloud apps
- Device encryption such as BitLocker or Device Encryption on Windows and FileVault on Mac
- Automatic updates in every major operating system
- CISA’s free Cyber Hygiene Services, including vulnerability scanning for eligible organizations
- Free guidance from CISA, the FTC and NIST
Bucket 2: security services
Services are the people who set up, watch and fix your security. This is often the largest line in the budget, and the most variable.
| Service | Common pricing model | What you get |
|---|---|---|
| Managed IT provider (MSP) | Monthly fee per user or per device | Help desk, patching, backups, basic security tools |
| Managed security provider (MSSP) or managed detection and response (MDR) | Monthly fee per user, device or endpoint | 24/7 monitoring and response to threats |
| Risk assessment | One-time project fee | Review of your gaps with a prioritized plan |
| Penetration testing | Project fee based on scope | Ethical hackers test your systems for weaknesses |
| Compliance help | Project or retainer fee | Policies, documentation and audit preparation |
| Incident response retainer | Annual retainer or hourly rates | Experts on call if you’re attacked |
| Virtual CISO (fractional security leader) | Monthly retainer | Strategy, policies and vendor oversight |
Vendors rarely publish standard prices for these services because scope varies so much. Get at least 2 or 3 written quotes, and ask each provider exactly which tools, hours and response times are included. Our guide to choosing a managed IT service provider lists the questions to ask, and weighing IT outsourcing against in-house staff helps you decide whether to hire.
Bucket 3: training
People are part of your security system. Training costs come in 3 forms:
- Security awareness platforms billed per user per year, which include short lessons and simulated phishing emails.
- Free materials from CISA, the FTC and others that you deliver yourself.
- Staff time. Even 15 minutes a month per employee is a real cost, and the most important one to plan for.
You don’t need an expensive platform to start. A simple monthly lesson plus quarterly phishing tests can be very effective. Our guide to security awareness training shows how to run a year-round program.
Key takeaway: Start by maximizing what you already pay for, then spend on the controls that prevent the most common attacks: MFA, a password manager, endpoint protection, tested backups and staff training. Expensive services make more sense once those basics are in place.
A sample budget for a 10-person office
Here is an illustrative tools budget using the published list prices above for a 10-person business that handles the IT itself. Your actual costs will vary by vendor, plan, discounts and taxes.
| Item | Example list price | Annual cost for 10 users |
|---|---|---|
| Endpoint protection (Defender for Business standalone) | $3 per user per month | $360 |
| Business password manager | $4 to $8.99 per user per month | $480 to $1,079 |
| Computer backup (Backblaze Business Backup) | $99 per computer per year | $990 |
| MFA, device encryption, OS updates | Included | $0 |
| Example tools subtotal | About $1,830 to $2,430 |
Add to that:
- Training: a platform subscription or the cost of your own time using free materials.
- Services: quotes from an MSP or MSSP if you outsource management or monitoring.
- Hardware: a replacement firewall or router if yours is out of support.
- Cyber insurance: premiums vary by industry, revenue, coverage limits and the controls you have in place.
If you already pay for Microsoft 365 Business Premium, endpoint protection and device management are included in that subscription, so you wouldn’t buy them twice.
What it costs to do nothing
The cost side of the ledger is only half the picture. The FBI’s Internet Crime Complaint Center (IC3) received 1,008,597 complaints in 2025 with reported losses of about $20.9 billion, a 26% increase over 2024. Business email compromise alone accounted for about $3.05 billion in reported losses. The FBI notes that these figures understate actual losses because many victims don’t report.
For a small business, an incident can mean lost revenue during downtime, recovery and legal costs, customer notification, higher insurance premiums and lost trust. Strong basics also matter when you buy insurance: carriers commonly ask about controls such as MFA and backups before quoting. See what cyber insurance companies require.
Where to start: build your budget in 5 steps
- Inventory users, devices and subscriptions. Count how many people and devices need protection, and list every software subscription you pay for.
- Find what’s included. Check your email and office suite plan for built-in security, device management and backup features.
- Fill the essential gaps. Price MFA (usually free), a password manager, endpoint protection and backup using the per-user model.
- Decide what to outsource. Get 2 or 3 quotes for managed IT or monitoring if you don’t have the time or skills in-house.
- Add training and a reserve. Budget for training time and set aside money for hardware replacement and incident response.
Then work through our small business cybersecurity checklist to make sure the tools you buy are actually configured.
Conclusion
There is no single right number for small business cybersecurity, but there is a reliable way to find yours. Price the 3 buckets separately: tools on a per-user basis, services by quote and training by time. Start with what you already own, cover the essentials that stop the most common attacks and add managed services as your risk and size grow. A modest, well-spent budget protects far better than an expensive tool nobody configures.
Sources
- Microsoft: Defender for Business — standalone list price and inclusion in Microsoft 365 Business Premium
- Bitwarden: Business pricing — Teams and Enterprise list prices
- 1Password: Business pricing — Business plan list price
- Backblaze: Computer Backup pricing — Business Backup price per computer
- FBI IC3: 2025 Internet Crime Report — 2025 complaint counts, total losses and business email compromise losses
- CISA: Small and Medium-Sized Business Resources — free tools and Cyber Hygiene Services
Frequently asked questions
How much should a small business spend on cybersecurity?
There's no universal percentage that fits every business. Build your budget from the bottom up instead: price essential tools per user, such as endpoint protection, a password manager and backup, then add training time and quotes for any services you outsource. Businesses handling payment, health or financial data, or facing compliance rules, should expect to spend more than a low-risk office.
Can a small business do cybersecurity for free?
Partly. MFA, device encryption, automatic updates, built-in antivirus and free CISA and FTC guidance cost nothing but time. CISA also offers free vulnerability scanning to eligible organizations. However, most businesses should still pay for a password manager, managed endpoint protection and reliable backups, because those close gaps free tools leave open and cost relatively little per user.
How much does managed security cost for a small business?
Managed security is usually billed monthly per user, per device or per endpoint, and prices vary widely by scope, response times and whether 24/7 monitoring is included. Most providers don't publish standard rates. Request 2 or 3 written quotes, compare exactly what's covered and ask how incident response is billed, since some providers charge extra when an actual attack happens.
Is Microsoft 365 Business Premium worth it for security?
It can be good value if you already use Microsoft 365. Business Premium, listed at $22 per user per month on an annual plan, includes Defender for Business endpoint protection and Intune device management, which you'd otherwise buy separately. It only pays off if someone configures those features. If you won't use them, a lower tier plus standalone tools may cost less.
How much does cyber insurance cost for a small business?
Cyber insurance premiums vary by industry, revenue, the data you hold, coverage limits and the security controls you have in place. Insurers commonly ask about MFA, backups, endpoint protection and training before quoting, and stronger controls can make coverage easier to get. Ask an insurance broker for quotes from several carriers and read the exclusions carefully before you buy.
What is the cheapest way to improve small business security?
Turn on multifactor authentication for email, banking and admin accounts. It's usually free and blocks most attacks that rely on stolen passwords. Next, enable automatic updates and device encryption, which are also built in. Then add a business password manager, which costs a few dollars per user per month and removes the risk of reused passwords across your team.
How much does a penetration test cost?
Penetration test pricing depends on scope: how many systems, applications and locations are tested, and whether testing is external, internal or both. Testers usually quote a project fee after a scoping call. Most very small businesses should complete the basics first, such as MFA, updates and backups, before paying for a test, since a test will mostly find those same gaps.
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